REALIZE YOUR DREAM VOICE TODAY
Your Coach
CRM CREATIVE was founded by Cherie Rui Min, a vocal coach and performing artist with over a decade of teaching experience and more than 20 years of performance experience.
Trained at Berklee College of Music (Boston, MA) and the School of the Arts Singapore, Cherie brings a contemporary, artist-focused approach to vocal training - shaped by her work as an active practitioner in both the Singaporean and Los Angeles music scenes.
Her teaching bridges strong technical foundations with real-world musical application, offering students a thoughtful and modern learning experience.
Our Approach
At CRM CREATIVE, we provide personalised private vocal coaching tailored to each individual’s voice, goals, and musical interests.
Our approach focuses on healthy vocal technique, musicality, performance skills, and artistic development - supporting singers across a wide range of contemporary and classical styles.
Whether you’re preparing for performances, recordings, auditions, or personal growth, our goal is to help you develop confidence, clarity, and a strong, sustainable voice.
For customized lessons, packages, or for further information, please contact us directly at crmcreativesg@gmail.com.
Testimonials
“Cherie has helped me a lot with my voice projection. I have seen significant improvements in my speaking and singing voice! Her lessons sometimes include physical warm-up stretches which are enjoyable and helpful for my vocal health. I highly recommend taking lessons with her if you're looking to have a better understanding of your voice and improve your musicality.”
— Nicole, 27
“My son loves singing and this was his first formal vocal training. He learnt how to smooth over his croaky teenage voice. It’s great that each lesson is recorded and parents can playback to review them. He has since continued with regular sessions with teacher Cherie and looks forward to each training. Teacher Cherie gives useful feedback, is very enthusiastic and cheerful.”
— Pearline (Mother of Ethan, 14)
FAQs
How does it work?
Share with us your needs through our Sign Up Form
Take a risk-free 45-minute online/in-person consultation lesson
Book your lesson timing and teacher (subject to availability)
Call in for your Zoom lesson/Have your in-person lesson at your home or at the teacher's studio
We recommend that you record your lessons for review
How do I make payment?
Please contact us at crmcreativesg@gmail.com for further payment information.
Who can take lessons?
Students of all ages and levels of abilities are welcome to apply! We have taught students from 5 to 68 years old. We tailor our lessons to your individual needs and goals.
What are your company policies?
We offer a risk-free 45-minute online or in-person Trial Lesson and Assessment. This is only valid once per individual.
There are no registration fees for lessons/bundles.
Payment of individual lessons or bundles must be completed 48 hours before the first lesson.
There will be NO REFUNDS once payment is made.
Rescheduling must take place 24 hours prior to the arranged lesson. If not, payment will be forfeited.
In the case of an emergency (teacher or student), rescheduling will take place free-of-charge at the company’s discretion.
For students who show up late to the lessons, the time will not be made up. However, if the teacher is late, the time will be made up either by extending the lesson or adding more time to a subsequent session.
All online lessons and programmes may be recorded for archival and/or publicity purposes for our social media. Please inform us prior to the lessons if you do not give your consent.
Only the student attending the lesson may be present at the teacher's venue and studio, unless exceptions are made. E.g. special needs.
Release of Liability - Parents, legal guardians of minor students, and adult students fully waive and relinquish any and all claims against CRM Creative Pte. Ltd. and its owners and instructors from injuries or damages as a result of participating in any lessons or programmes in any way associated with CRM Creative Pte. Ltd.
By signing up for any lesson(s) or programme(s), you agree to all the terms stated in the company policies.
CRM Creative Pte. Ltd. reserves the right to change these terms and conditions at any time without prior notice.
Not sure where to start with your voice?
Our 45-minute voice trial session is designed to help you gain clarity and confidence in your vocal development.
We’ll discuss your goals, sing through a short piece together, and offer clear, constructive feedback so you leave with a better understanding of your voice and next steps.
Trial rates:
SGD 110 (individual)
SGD 210 (pair / group of two)

